Viewers offers a Free Forever plan and three PRO tiers. This guide helps you decide which plan fits your needs based on your goals, volume, and how you plan to use your leads.
The Key Difference: Captured vs Enriched Leads
Before comparing plans, it’s important to understand the core distinction:
Free captures emails. You get the visitor’s email address, verification that it’s real, and basic device/browser stats.
Pro enriches leads. On top of the email, you get phone numbers, business name, company website, employee count, revenue data, social profiles, and coworker emails. One email turns into a complete company profile.
If email addresses and basic automations are enough, Free is surprisingly powerful. If you want full contact profiles and advanced integrations, you need PRO.
What Every Plan Includes
All plans - including Free - come with:
- Email capture and verification
- Device and browser stats
- Manual lead export
- Trigger emails automation
- Mailchimp integration
- ActiveCampaign integration
- Pushover notifications
- Google Ads integration
- Facebook Ads integration
- LinkedIn Ads integration
- TikTok Ads integration
- Pipedrive integration
- Monday.com integration
That’s a lot of functionality at no cost. Free isn’t a crippled trial - it’s a real plan with real integrations.
What Pro Adds
Pro plans unlock everything above, plus:
Lead Enrichment Data:
- Phone number
- Business name
- Employee count
- Business revenue
- Business website
- Business social profiles
- Coworker emails
Additional Automations:
- Zapier / Make.com
- Webhook API
- HubSpot
- Slack
- Salesforce
- CC Coworkers (auto-copy coworkers on outreach)
Additional Modules:
Customization Options:
- Remove Viewers branding
- Remove close button
Choose Free Forever If…
The Free plan is right for you if:
- You only need email addresses, not full contact profiles
- Your site generates fewer than 50 leads per month
- You’re already using Mailchimp, ActiveCampaign, Pipedrive, or Monday.com
- You want to sync leads to ad platforms (Google, Facebook, LinkedIn, TikTok)
- You’re testing Viewers before committing to a paid plan
- You don’t need team collaboration features
Free plan limits:
- 50 captured leads per month (not enriched)
- 1 website
- 0 team members
- Viewers branding on widget
Choose Pro Lite ($99/mo) If…
PRO Lite is right for you if:
- You want enriched leads with phone numbers and company data
- You need HubSpot, Salesforce, or Zapier integrations
- You want to use Webhook API for custom workflows
- You run 1–3 websites
- You expect up to 500 qualified leads per month
- You have a small team that needs access
- You want to remove Viewers branding
PRO Lite gives you:
- 500 enriched leads per month
- 3 websites
- 3 team members
- All Free features plus PRO automations, data, and modules
Best for: Freelancers, consultants, small agencies, local businesses, early-stage startups.
Choose Pro Business ($499/mo) If…
PRO Business is right for you if:
- You’re scaling and need higher lead volume
- You have a sales team that needs shared access
- You manage multiple websites or client properties
- You expect up to 2,500 qualified leads per month
PRO Business gives you:
- 2,500 enriched leads per month
- 5 websites
- 10 team members
- Everything in PRO Lite
Best for: Growing agencies, multi-location businesses, B2B companies with sales teams, marketing teams managing multiple sites.
Choose Pro Enterprise ($1,999/mo) If…
PRO Enterprise is right for you if:
- You’re running lead generation at scale
- You have a large team that needs access
- You manage a portfolio of high-traffic websites
- You expect up to 10,000 qualified leads per month
PRO Enterprise gives you:
- 10,000 enriched leads per month
- 50 websites
- 100 team members
- Everything in PRO Lite and Business
Best for: Large agencies, enterprise sales teams, media companies, affiliate networks, high-traffic sites.
Need more than 10,000 leads per month? Contact us for custom bulk pricing.
Quick Comparison
| Free | PRO Lite | PRO Business | PRO Enterprise | |
|---|---|---|---|---|
| Price | $0/mo | $99/mo | $499/mo | $1,999/mo |
| Leads | 50 captured | 500 enriched | 2,500 enriched | 10,000 enriched |
| Websites | 1 | 3 | 5 | 50 |
| Team Members | 0 | 3 | 10 | 100 |
| Lead Enrichment | ✗ | ✓ | ✓ | ✓ |
| Basic Automations | ✓ | ✓ | ✓ | ✓ |
| HubSpot / Salesforce | ✗ | ✓ | ✓ | ✓ |
| Zapier / Webhook API | ✗ | ✓ | ✓ | ✓ |
| Slack | ✗ | ✓ | ✓ | ✓ |
| AI Live Chat | ✗ | ✓ | ✓ | ✓ |
| Custom Modules | ✗ | ✓ | ✓ | ✓ |
| Remove Branding | ✗ | ✓ | ✓ | ✓ |
Still Not Sure?
Here’s a simple way to think about it:
“I just need emails and basic automations” → Free works great
“I want phone numbers, company data, and advanced integrations” → Go PRO Lite
“I have a team and multiple sites” → Go PRO Business
“Lead gen is core to my business and I need volume” → Go PRO Enterprise
You can upgrade or downgrade at any time from your Billing page. There’s no long-term commitment - pick the plan that fits now and adjust as your needs change.
Need Help Deciding?
If you’re not sure which plan makes sense for your situation, contact us.