Scroll-Triggered Popups vs Time-Delay Popups: Which Performs Better
Most website owners have had to choose a side at some point, usually based on a default setting, a blog post they half-remember, or a tool recommendation from a Facebook...
Author: Viewers.com
The Best Conversion Rate Optimization Tools for Shopify Stores
Here's the reality check: the average Shopify store converts at just 1.4%, according to data from Littledata. That means for every 100 who land on your store, 98 or 99...
How to Use Sticky Bars and Banners to Capture More Leads
Here is the reality behind those numbers: according to Unbounce, 96% of visitors who land on your site are not ready to buy. That does not mean they are worthless...
7 Tiny Website Design Changes That Can Instantly Boost Sales
Here's something worth knowing before greenlighting a months-long overhaul: research from Forrester found that every $1 invested in user experience can return as high as $100; it's a staggering ROI,...
The Best A/B Testing Tools for Small Business Websites
Things got even murkier in September 2023 when Google shut down Google Optimize, the free A/B testing tool that a lot of small businesses had quietly come to depend on....
How to Reduce Popup Fatigue Without Sacrificing Lead Generation
Popups have earned their bad reputation, and it's deserved. But here is the part that gets lost in the backlash: they still work. When designed and deployed carefully, popups convert....
Free Trial vs Freemium: Which Business Model Converts Better and Why
Both free trials and freemium feel like logical ways to lower the barrier to entry and let the product sell itself. And they can be - but they work on...
The Psychology Behind High-Converting Call-to-Action Buttons
A rectangle with a few words on it shouldn't carry that much weight. But for businesses, the difference between a button that converts and one that gets ignored can mean...
How to Use Micro-Commitments to Dramatically Increase Conversions
Don't make big decisions cold. Whether it's buying a product, signing up for a service, or handing over their email address - they need a bit to warm up. They...
Exit-Intent Technology Explained: How It Works and Why It Converts
Studies show that roughly 70% of online shopping carts are abandoned before a transaction is completed. For most eCommerce businesses, that number represents a staggering amount of possible revenue quietly...
The Best OptinMonster Alternatives for Growing Your Email List
As your traffic climbs, so does your bill - and you might find you're paying more for the tool than you're actually getting back from it. It's not a knock...
How to Choose the Right Popup Plugin for Your WordPress Site
Here's the thing - this choice carries more weight than it might feel. The wrong popup plugin can quietly drag down your page load times, frustrate visitors with clunky behavior,...